Fractional CMO vs. In-House Hire: Which Is Right for Your Growth Stage?
Every business leader eventually reaches a point where they realize: we need real marketing leadership. But the next question is tougher—should you hire a full-time marketing executive, or bring in a fractional CMO?
The answer depends on your growth stage, workload, and goals. Let’s break down the differences, scenarios, and how to know which path is right for you.